Saturday, November 12, 2011

Logo Arena Review

Logo Arena, the brainchild of Usman Malik, was founded by Usman Malik and Massimo Perini. Based in Waterloo, Canada, Logo Arena is a web of designers who are reputed for their ability to deliver customized logos to cater to the commercial requirements of individuals or companies.

Usman Malik serves as the marketing director for the company, global management and marketing being the fields of his specialization. Having worked as a business consultant, Usman has a lot of e-commerce experience, which allows him to handle the marketing of the company well.

Massimo Perini is the technical architect of Logo Arena, and is reputed for being a whiz at web development. Having studied Computer Science and Accountancy, Perini has handled a number of project along with Usman. Multi-talented, Perini is also a budding music producer and has lent his music to an Italian mobile ad.

Based in Middle-East, after receiving an education in Canada, Samir Anwar contributes as the risk manager with Logo Arena. Having worked in the risk and credit control departments at Middle Eastern banks, Samir is considered an asset to the company.

Taking care of the search engine optimization requirements of Logo Arena is a pro in the sector, Ghias Uddin. A prolific search engine optimizer and search engine marketer, Ghias Uddin keeps the sire high on the rankings of search engines.

A Toronto-based student of Accountancy and Bookkeeping, Abdullah Malik was recently upgraded to the post of Marketing Manager, and is set to take the company into global e-market.

Talal Khan and Saad Mahmood are the people who manage the global community of designers working with the site, and maintain public relations with clients of the company.

The designing of logos is the sole service offered by Logo Arena – a service that appears to have garnered proper support from its customers. The site boasts of an almost 100% satisfaction rate from its customers. A sizeable network of designers from all over the world participates in the contests held on this site.

The process of launching a logo designing contest on Logo Arena is a hassle-free comprehensive process. Clients are required to specify the name of their companies, and describe the products and services offered by their companies. The target market they wish to woo via the logo, the message they intend to send, must all be specified. A prize amount must be finalized and the contest confirmed. A nominal payment is required to be made in order to air the contest. The 300+ designing community then checks out the contest, and entries start dribbling in. The clients are required to review the logos submitted, and continually provide constructive feedback so as to guide the designers in the right direction and enable them to come out with designs that better meet the needs of the client. During the course of the contest, clients are given the freedom to request as many revisions from the participants as they choose. At the completion of the contest, clients are to pick out a winner. Clients may also avail themselves of the upgrade options offered by the site – at the payment of $50, a client may screen his contest from search engines and visitors of Logo Arena. And only those designers registered with the company can see and participate in upgraded contests. This $50 will directly be deposited into the account of the company, and this service charge will not make any difference in the prize money offered. Once the winning designer is paid his prize money, the chosen logo design is delivered to the client in EPS vector format. The copyrights of the logo, too, are legally transferred to the client. The logos that did not end up at the top rank in the contest are all the properties of the designers. They own the intellectual property rights to the logo, and can sue any reproducers of their designs.

Logo Arena offers a 100% money back guarantee if a contest receives less than 50 entries for the contests run – an event that, according to reviews, seldom occurs. However, those contests that do receive more than 50 entries by designers are no longer eligible for the refund, as offering such clients a refund would rob the participants of the guarantee of a winning prize, and their effort would be wasted

1 comment:

  1. Hello!
    I heartily appreciate your Logos Design article:)thanks for sharing your experience with us.

    ReplyDelete